Case Study
Peek & Poke
Peek & Poke produce interactive games for marketing designed to engage customers, employees and prospects alike.
Peek & Poke are a trusted game production partner for many major brands including Shell, Cadbury, Pringles, Sky, IBM, Kelloggs, TUI, Dominos, EE, John Lewis and Vodafone to name a few.
Moded manage Google & Bing Ads campaigns for the brand as well as providing advice on UX, CRO, Data Analytics and Digital Strategy. Our top priority is delivering an optimum cost per acquisition and driving e-commerce sales of the clients Ready to Go games. The results speak for themselves.
Improving Efficiency
Our primary objective for Peek & Poke is to work with their in-house marketing team to leverage improved cost-efficiency from paid ads. Our wider remit includes providing expert advice on website UX, CRO, SEO strategy and data analysis. Services deployed for the client in recent years include:
- Digital Marketing Strategy
- Paid Search & Display
- User Experience
- Conversion Rate Optimisation
- Search Engine Optimisation
- Data Analysis
- Budget Management
- Project Management
This is a particularly challenging and competitive niche market so we’re extremely proud of the huge improvements to campaign cost-efficiency we’ve delivered for the client.
Cost Efficiency
Conversions
Conversion Rate
Some Serious Fun
The Peek & Poke team are a great bunch and it’s a real pleasure to work with them to drive their online business forward.
Their custom branded games deliver fun, interactive and addictive game play that’s simply light years ahead of their competition. If you’re looking for something a little different to engage with customers, prospects and staff, we’d be happy to put you in touch.
Christina Horton, Digital Marketing Manager
